Question: In a paragraph (or more), discuss and evaluate in detail some of the emerging market business opportunities explained in this article (Business at the

In a paragraph (or more), discuss and evaluate in detail some of the emerging market business opportunities

In a paragraph (or more), discuss and evaluate in detail some of the emerging market business opportunities explained in this article (Business at the Base of the Pyramid (V. Kasturi Rangan)). For this paragraph question, it's strongly recommended that you copy & paste your response 'offline' - once you've typed it out and before you click the 'Save' button - so in the unlikely event of a 'technology glitch', you do not lose your lengthy response to 'cyber-space'.

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Business at the Base of the Pyramid BOP refers to the concept of targeting lowincome consumers in emerging markets as a potential business opportunity ... View full answer

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