Question: QUESTION 6 ( 2 0 Marks ) A retail company is seeking to improve its efficiency and profitability by integrating various forms of E -

QUESTION 6(20 Marks)
A retail company is seeking to improve its efficiency and profitability by integrating various forms of E-Commerce into its
operations. Incorporating relevant examples, evaluate how the company can leverage the four (4) primary forms of ECommerce
(B2B, B2C, C2C, and C2B) to achieve these goals.

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