Question: Question 6 The Generic Competitive Strategy (GCS) is a methodology designed to provide companies with a strategic plan to compete and gain an advantage within

Question 6

The Generic Competitive Strategy (GCS) is a methodology designed to provide companies with a strategic plan to compete and gain an advantage within the marketplace. According to Porter, a company can leverage its strengths to position itself within the competition. Choose and evaluate ONE multinational corporation (MNC) that using cost leadership as their competitive strategy in global market. Justify your evaluation by concrete evidences

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