Question: Question 7 ( 1 point ) is the customers' perception of what they want to have happen ( i . e . , the consequences

Question 7(1 point)
is "the customers' perception of what they want to have happen
(i.e., the consequences) in a specific-use situation, with the help of a product or
service offering in order to accomplish a desired purpose or goal".
customer idea
customer consequence
customer attribute
customer value
Question 7(1 point) is "the customers' perception of what they want

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