Question: QUESTION 7 As a strategy, differentiation is best described as what? Using different marketing campaigns to appeal to a wider customer base Making your products

QUESTION 7
As a strategy, differentiation is best described as what?
Using different marketing campaigns to appeal to a wider customer base
Making your products or services different from, and more attractive than, those of your competitors
Developing multiple different product lines that each appeal to a different market segment
Developing different revenue streams to allow a business to survive during tough economic conditions
QUESTION 8
Which of the following is not one of the five Primary Activities?
Customer Service
Inbound Logistics
Human Resources
Sales and Marketing
QUESTION 7 As a strategy, differentiation is best described as what?

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