Question $8$

In what way does eco$-$branding complement eco$-$labelling in helping business to develop a green market? $($choose all that apply$)$

$1$ point

Removing a business' other products which are no longer seen as relevant

Differentiating from the rest of the eco$-$labelled assortment

Making sustainable consumption more affordable for consumers

Reducing sourcing price for sustainable$/$eco$-$labelled products

Eco$-$branding does not complement eco$-$labelling

Targeting a broader spectrum of customers and going beyond the smaller audience of green consumers

Allowing for easier export of green products