Question: Question 8 There are an entirely different approach for a Digital marketing campaign. Describe and explain the following; (a) Briefly discuss the elements of the

Question 8 There are an entirely different approach for a Digital marketing campaign. Describe and explain the following; (a) Briefly discuss the elements of the marketing mix in an online context. (6 marks) (b) Evaluate the opportunities that the Internet/Digital resources makes available for varying the marketing mix. (14 marks) (Total: 20 marks) Question 8 There are an entirely different approach for a Digital marketing campaign. Describe and explain the following; (a) Briefly discuss the elements of the marketing mix in an online context. (6 marks) (b) Evaluate the opportunities that the Internet/Digital resources makes available for varying the marketing mix. (14 marks) (Total: 20 marks)

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