All firms in the productivity software industry sell several high-quality complementary software applications in bundles. A...

 

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All firms in the productivity software industry sell several high-quality complementary software applications in bundles. A potential entrant develops a high-quality single software product. Based on this information, which best characterizes the entrant's chance of success in the new industry: A High because the product is of high quality and consumers will have a high willingness to pay for the product. BLow because software industry has a low threat of substitution C Low because rivals have bundled products D. High because rivals have economies of scale E High because consumers have high switching cost QUESTION 10 To answer this question please reference the Dollar Shave Club Case and our discussion in class. Gillette became the market leader in the wet shave market through innovation and marketing expertise. In the late 2010s, although Gillette still dominated the wet shave market, Dollar Shave Club and Harry's Razors began to steal some market shafe. Which of the choices best explains why despite Gillette's superior capabilities, it current strategy made it vulnerable to attack by new entrants. A Gillette's strategy meant it had very high costs therefore, it could not lower its price to be competitive with cost leaders a. Gillette's strategy focused on raising the willingness-to-pay of consumers by releasing product improvements, but recent improvements barely raised willingness-to-pay yet Gillette kept raising prices C New entrants each had more highly specialized workforce that allowed them to outsmart Gillette D.Substitutes from the dry shave market became much better and undermined the profitability of the entire wet shave market E Dollar Shave Club was able to introduce high quality razors that consumers were willing to pay more fck All firms in the productivity software industry sell several high-quality complementary software applications in bundles. A potential entrant develops a high-quality single software product. Based on this information, which best characterizes the entrant's chance of success in the new industry: A High because the product is of high quality and consumers will have a high willingness to pay for the product. BLow because software industry has a low threat of substitution C Low because rivals have bundled products D. High because rivals have economies of scale E High because consumers have high switching cost QUESTION 10 To answer this question please reference the Dollar Shave Club Case and our discussion in class. Gillette became the market leader in the wet shave market through innovation and marketing expertise. In the late 2010s, although Gillette still dominated the wet shave market, Dollar Shave Club and Harry's Razors began to steal some market shafe. Which of the choices best explains why despite Gillette's superior capabilities, it current strategy made it vulnerable to attack by new entrants. A Gillette's strategy meant it had very high costs therefore, it could not lower its price to be competitive with cost leaders a. Gillette's strategy focused on raising the willingness-to-pay of consumers by releasing product improvements, but recent improvements barely raised willingness-to-pay yet Gillette kept raising prices C New entrants each had more highly specialized workforce that allowed them to outsmart Gillette D.Substitutes from the dry shave market became much better and undermined the profitability of the entire wet shave market E Dollar Shave Club was able to introduce high quality razors that consumers were willing to pay more fck

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