Question: Question A3 (TOTAL: 18 POINTS) Read the following problem-solving mini-case for Community Tax Providers of Australia, and answer the questions at the end. Chao Huang

Question A3 (TOTAL: 18 POINTS) Read the following problem-solving mini-case for Community Tax Providers of Australia, and answer the questions at the end. Chao Huang is the Operations Manager for Community Tax Providers of Australia (CTPA) a small not-for- profit incorporated Australian company that provides low-cost taxation-related professional services to community members in the small town of Lowood. CTPA has 600 regular customers, a small office in Railway Street, Lowood, and a mobile 'Point of Presence' (a small Datsun 120Y) that one of the accountants uses to visit the elderly and infirm in the area. CTPA has an annual turnover of around $3,500,000. CTPA runs a call centre for its clients to provide them with advice and assistance. Chao manages the call centre, keeps the communal kitchenette clean, and looks after the client database. Answer all of the following questions: (a) Chao explains that last week, just before drinks on Friday afternoon at 5 pm, he copied and pasted a funny picture to a LinkedIn group of 30,000 tax professionals. Unfortunately, he had not copied the meme properly and instead accidentally pasted the most recent contents of his clipboard. This was a list of the names of ten customers, including their date of birth, tax file number, income, and address. The only CTPA employee with access to the LinkedIn group is Chao; the other 29,999 tax professionals are employed elsewhere. Chao did not notice until five days later that he had done this. He immediately deleted the list. Explain to Chao whether you think it is likely that there has been a data privacy breach under the Data Privacy Act (8 points). (8 points) (b) Further, Chao is concerned that is not using the full potential of business analytics technologies. Give him three ideas for potential uses of (i) descriptive, (ii) predictive, and (iii) prescriptive business analytics systems in his company (one idea for each analytics type ideas can be standalone or related to each other). (9 points) Among these, which system is the easiest to implement? (1 point) Question A3 (TOTAL: 18 POINTS) Read the following problem-solving mini-case for Community Tax Providers of Australia, and answer the questions at the end. Chao Huang is the Operations Manager for Community Tax Providers of Australia (CTPA) a small not-for- profit incorporated Australian company that provides low-cost taxation-related professional services to community members in the small town of Lowood. CTPA has 600 regular customers, a small office in Railway Street, Lowood, and a mobile 'Point of Presence' (a small Datsun 120Y) that one of the accountants uses to visit the elderly and infirm in the area. CTPA has an annual turnover of around $3,500,000. CTPA runs a call centre for its clients to provide them with advice and assistance. Chao manages the call centre, keeps the communal kitchenette clean, and looks after the client database. Answer all of the following questions: (a) Chao explains that last week, just before drinks on Friday afternoon at 5 pm, he copied and pasted a funny picture to a LinkedIn group of 30,000 tax professionals. Unfortunately, he had not copied the meme properly and instead accidentally pasted the most recent contents of his clipboard. This was a list of the names of ten customers, including their date of birth, tax file number, income, and address. The only CTPA employee with access to the LinkedIn group is Chao; the other 29,999 tax professionals are employed elsewhere. Chao did not notice until five days later that he had done this. He immediately deleted the list. Explain to Chao whether you think it is likely that there has been a data privacy breach under the Data Privacy Act (8 points). (8 points) (b) Further, Chao is concerned that is not using the full potential of business analytics technologies. Give him three ideas for potential uses of (i) descriptive, (ii) predictive, and (iii) prescriptive business analytics systems in his company (one idea for each analytics type ideas can be standalone or related to each other). (9 points) Among these, which system is the easiest to implement? (1 point)
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