Question: Question content area top Part 1 Imagine you work for a U . S . company that sells its products to China, which the company
Question content area top
Part
Imagine you work for a US company that sells its products to China, which the company considers one of its important growing markets. Which one of the following would be the most successful approach to increase sales?
Question content area bottom
Part
A
Make only necessary modifications that will be accepted by the national culture
B
Ensure product packaging, design, and advertiseing appeal to the different ethnic groups in China
C
Sell the products as is only to the American population living in China because they are familiar with US products
D
Forego any changes or modifications to product design, packaging, and advertisements to cut costs and be able to compete
E
Find another market that similar to the US culture and use English
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