Question content area top

Part $1$

In preparing for a digital marketing$$ campaign, marketers develop$\_\_\_\_\_\_\_\_,$ which are$$ detailed, nuanced, and tangible representations of prototypical consumers to be targeted by the digital marketing campaign.

Question content area bottom

Part $1$

A$.$

digital marketing models

B$.$

experiments

C$.$

integrated$$ omni$-$channel strategies

D$.$

digital brand personas

E$.$

digital consumer personas