Question: Question content area top Part 1 What determines if a buyer is satisfied or dissatisfied with a purchase? Question content area bottom Part 1 A

Question content area top
Part 1
What determines if a buyer is satisfied or dissatisfied with a purchase?
Question content area bottom
Part 1
A.
The number of alternatives considered in the purchase decision
B.
The relationship between consumer expectations and perceived product performance
C.
The amount of information gathered in the decision process
D.
How others feel about the purchase
E.
Whether or not they experience cognitive dissonance

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