Question: QUESTION FIVE A strategy is a function of a company's extemal environment and a company's capability. Midlands Pork Products Limited is Zambla's leading company in

QUESTION FIVE A strategy is a function of a company's extemal environment and a company's capability. Midlands Pork Products Limited is Zambla's leading company in the processing and sale of pork. However, the company has observed that the demand for pork has been declining in the last two years. Its marketing research unit has attributed the decline in the demand for pork to two factors: First, a growing segment of the population in the country is converting to Islam, a faith that prohibits the consumption of pork. Second, many Zambians are, for health reasons, becoming increasingly wary of consuming pork because it is considered fattening. REQUIRED: a) What is the company's extemal environment? PEST. Clote [5 Marks] b) Identify and describe the company's capability [5 Marks] - Finarea - Humar rovere Phenend c) Recommend an appropriate strategy given the company's extemal [10 Marks] environment and the company's capability [TOTAL: 20 MARKS]

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