Question: Question Help Many luxury sheets cost less than $200 to make but sell for more than $500 in retail stores. Some cost even more-consumers pay

 Question Help Many luxury sheets cost less than $200 to make

Question Help Many luxury sheets cost less than $200 to make but sell for more than $500 in retail stores. Some cost even more-consumers pay almost $3,000 for Frett'e "Tangeri Pizzo" king-size luxury linens. The creators of a new brand of luxury linens, called Boll & Branch, have entered this market. They want to price their sheets lower than most brands but still want to earn an adequate margin on sales. The sheets come in a luxurious box that can be reused to store lingerie, jewelry, or other keepsakes. The Boll & Branch brand touts fair trade practices when sourcing its high-grade long-staple organic cotton from India. The company calculated the price to consumers to be $320. If the company decides to sell through retailers instead of directly to consumers online, to maintain the consumer price at $320, at what price must it sell the product to a wholesaler who then sells it to retailers? Assume wholesalers desire a 12 percent margin and retailers get a 15 percent margin, both based on their respective selling prices hciples of Ma The retail margin is S (Rund to the nea nearest cent.)

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer
Step: 1 Unlock blur-text-image
Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock
Step: 3 Unlock

Students Have Also Explored These Related Finance Questions!