Question- Public relations media plan and a one-page media release for 1000 towns of Canada?

Company's Background

1000 Towns of Canada is a digital platform that creates a connectivity network between travelers and small-town communities in all Canadian provinces and territories through social media tools. It involves local people encouraging their neighborhood pride and promoting their unique places through 1000 Towns of Canada. Its platforms provide services such as informing tourists about the hidden places in a city. Also, the company provides recommendations and reviews of places provided by locals and visitors. Digitally, people have the ability to exchange views, experiences, photos of their cities, add real-time events, and local tourist sites. Currently, the company is at the stage of building its content. Thus, its priority is recruiting the locals to share content with the company to build its page and future offerings.

Mission To build a communication bridge between travelers and small-town communities across all Canadian Provinces and Territories using digital, mobile, and social media tools (1000 Towns of Canada Business Plan).

Value Proposition Travelers - to plan a cozy adventurous trip based on local recommendations. Small businesses - to attract new visitors and increase revenue. Municipalities - to increase growth and investments for the local economy. Communities - to increase the sense of community by curated local content. (1000 Towns of Canada Business Plan).

Unique Selling Proposition "Travel Canada like a local by planning your whole trip through our platform and based on the resident's recommendations. "