Question: QUESTION THREE [ 2 5 ] Market research is the process of determining the viability of a new service or product through research conducted directly

QUESTION THREE [25]
Market research is the process of determining the viability of a new service or product through
research conducted directly with potential customers. Market research allows a company to discover
the target market and get opinions and other feedback from consumers about their interest in the
product or service. While there are many ways to perform market research, most businesses use
one or more of five basic methods. Critically evaluate each basic methods with examples

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