Question: QUESTION TWO The Sales Manager's role cannot be under-estimated as the success of the company depends largely on the sales plan and activities he/she implements

QUESTION TWO The Sales Manager's role cannot be

QUESTION TWO The Sales Manager's role cannot be under-estimated as the success of the company depends largely on the sales plan and activities he/she implements in a stipulated time. Looking at the situation of Agorwu Furniture Company, make some meaningful contributions in the following areas stated below to help the Company achieve sales growth and profitability in 2021. REQUIRED a) The Company has never set any specific sales objectives for its sales activities. Suggest one (1) sales objective and one (1) appropriate sales strategy that can be adopted in the next sales planning period. (4 marks) b) Using illustrations, explain how the Sales Manager could use two (2) sales forecasting methods to predict future sales. (4 marks) c) Do you agree that a sales budget is necessary for sales activities to be carried out? Justify your response. Identify and explain two (2) types of budgets that can be drawn in the Sales Department. (4 marks) d) Territorial designing may ensure success of the Company's sales activities. How would you explain the "Build-up method and Break-down method" in determining basic sales territories for the Company

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