Question: Questions ( for presentations and class discussion ) : Which trends in the external environment are likely to have the greatest impact on the company's

Questions (for presentations and class discussion):
Which trends in the external environment are likely to have the greatest impact on the company's ability to sustain a competitive advantage? Explain.
Assess McDonald's business-level strategy.
Assess McDonald's international strategy.
Evaluate McDonald's performance. What do you recommend Thompson do? Explain.
Questions (for presentations and class discussion): Which trends in the external

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