Questions

How does Netflix create and provide value for customers and how can Netflix improve its value proposition over the customer's life cycle? $(4$ points$)$

What is Netflix's source of competitive advantage? Would Disney be able to replicate this competitive advantage? Why or why not? $(4$ points$)$

With Disney about to enter the online streaming space, should Netflix predominantly focus on customer acquisition or retention? Should Disney predominantly focus on customer acquisition or retention? $(2$ points$)$