QUESTIONS

The differentiation strategy is implemented by creating a perception among consumers that the product or service is unique inspe important way, umally by being of higher quality

QUESTION 10

This competitive strategy allows the firm to charge higher prices and entperform the competition in profits

de

QUESTION 11

Apotential weakness of the differentiation strategy is the tendency to cutists in a way that undermines demand for the product on

a

or

QUESTION 12

identifying a sustainable competitive strategy for a given firm can be described as a three-step process that includes all of the following EXCEPT

Complete a SWOT (trengths, weaknesses, opportunities, and threats) analysis

Focus on sales growth to insure a firm or organization continues to grow

Develop an intonation systems in the form of a balanced scorecard for supporting the firm's overall strategy

Develop relevant and reliable mensores for the Critical Success Factors (CSF)

QUESTION 16

This activity include all steps necessary to provide a competitive product or service to the customer

Ost Diet An

Nine of those

QUESTION 17

any factor that changes the level of total cost