Question: Rainbow Makeup is developing some new foundation products and wants to find out if customers like them. They have invited 20 women of different ages

Rainbow Makeup is developing some new foundation products and wants to find out if customers like them. They have invited 20 women of different ages and skin tones to come to a meeting to try out the new foundation and tell Rainbow what they think. Which of the following best describes this gathering of women?

Niche market

Survey group

Target market

Focus group

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