Question: Rank the following items based on asset specificity, from highest to lowest: a sedan, an RV, an MBA degree, a family's photo album, a coffee
Rank the following items based on asset specificity, from highest to lowest: a sedan, an RV, an MBA degree, a family's photo album, a coffee mug, a custom-tailored suit, a $100 gift card, a person's credit card, an installed marble counter top, a laptop, expertise in rare animals importing laws and regulations, and 20 years of sales experience? (To answer this question you need to rely on general understanding of TCT and not on the model.) Explain why the first item on your list has the highest asset specificity and why last item has the lowest asset specificity.
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