Question: Read, A Sweet Breakfast Memory That Connects With the Wrong Market. What Pros and Cons should Christopher consider? Should he choose one market or both?

Read, A Sweet Breakfast Memory That Connects With the Wrong Market. What Pros and Cons should Christopher consider? Should he choose one market or both? Do you think he can reasonably compete in two markets? Think back to Innovator's Solution. What would Christensen (the author) recommend?
What do you think the company should do? Be clear and make your case!

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