• Read, and comprehend the Goods vs. Services Continuum [PDF] and then use it to respond to the following:
• Choose two companies with which you are familiar. Describe the good or service offered by each of the two companies you chose. Using the numbers 1 through 7 on the infographic, determine where each of these two companies falls on the Goods vs. Services continuum, and justify why you think each company fits in the areas you selected.
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Goods 01 Pure Tangible Goods Producer Tangible, consumable goods like groceries, electronics, cars, furniture, etc. 02 Goods vs. Services Continuum 03 Tangible Goods with Accompanying Minor Services Combination goods and services like the purchase of a bicycle with accompanying repair services. Hybrid 04 Hybrid Goods & Services Provider Combination goods and services like those provided by a coffee shop barista, a restaurant, a bread baker, etc. 05 06 Services Provider with Accompanying Minor Goods Combination goods and services like an airline trip with accompanying drinks and snacks. Services 07 Pure Services Provider Intangible services that are experienced like those provided by a teacher, a police officer, a babysitter, a store cashier, etc.