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MANAGING PEOPLE Development at 3M 3M has been around for more than 100 years, using science For example, one leadership development program, 3M and innovation to provide consumer products including tape, Leadership Way, has four levels: Spark. Ignite, Amplify, and Post-It notes, bandages, sandpaper, and business products Catalyst. Spark is targeted to junior 3M leaders who have such as various types of films, filters, and wound care dress- been identified as having high potential . Ignite participants ings. 3M considers all employees as leaders, and so it pro- are new managers who are learning their roles. Training on vides development opportunities at each stage of their how to build effective teams is provided using gamification careers. 3M strives to engage all employees by focusing on and virtual technology, Managers complete a project to show their career and development desires. In fact, one of 3M's the impact of learning and applications in their daily work. In sustainability objectives is that all of its global workforce Amplify, leaders of multiple teams work on projects, visit cus (90,000 employees in 70 countries) will be actively involved tomers, and work on their skills for nine months. Catalyst is in development opportunities by 2025. a year-long program in which leaders attend leadership meet. Each year, all employees create or update their development ings: gain exposure to customer and other perspectives out- plan, which includes short- and long-term career goals. All side of 3M; and work on a project that focuses on a challenge employees are encouraged to continuously learn and improve issued by top management, a customer-based project to help their skills. 3M's tuition reimbursement program encourages solve the customer's needs, or a community-based project. employees to seek education in order to meet current job respon- All of the levels include self-assessment of competencies as sibilities and help prepare for career changes or to advance on well as 360-degree feedback and coaching. their chosen career paths. For many functional areas, compe- tency models are available that provide links to relevant training QUESTIONS opportunities and development recommendations that can be 1. How does development at 3M help the company gain & discussed and agreed upon with the employee's supervisor. Options include growing the competency through on-the-job 2. Why does 3M emphasize development for all employees competitive advantage? activities or social learning through a coach or mentor. Because 3M believes leadership development provides a rather than just focus on employees with the greatest competitive advantage, it has invested in multiple leadership 3. Which of the development activities provided by 3M is potential to be company leaders? development programs offered at different stages in an employ- ce's career. Business and leadership courses are available to most beneficial for employees and the company? Why? employees at any level, including online programs available to all of 3M's global employees. 3M emphasizes diversity, collabora- SOURCES: Based on B. Hassell, The Best of Both Worlds: Learning through tion, and inclusion in all of its leadership programs. Leadership a Marketer's Lens" Cher Learning Oficer, September 2016, pp, 26, 28, 30, programs are based on key leadership behaviors, which are "About" from www.3M.com and Education and Career Growth. from http:// linked to leaders' performance evaluations. www.am.com/3M/en_US/sustainability-report/global-challenges/education and development/EducationCareerGrowth, accessed May 22, 2017