Read carefully the case No$\mathrm{.}26$ from your textbook entitled $$Rocky Mountain Chocolate Factory Inc. $(2008)$: Recipe for Success$($Authors: Annie Phan and Joyce Vincelette$)$ and answer the following questions:

$1)$ Briefly discuss the different functional strategies of the corporation $($marketing$,$ operations, distribution, HR$,$ finance, and purchasing$).$

$2)$ Describe the competitive position of the company. Briefly explain which type of competitive strategy is used.

$3)$ What is$/$are the type$($s$)$ of the directional strategy $($ies$)$ used by the company? Justify.

$4)$ How is the relationship between the company and its customers? What is the company doing to enhance their satisfaction and sustain the relationship with them? Justify.