Question: Read Kodak s Downfall Wasn t About Technology. Apply Porter s competitive strategies and Miles and Snow s typology models ( Daft and Armstrong, 2

Read Kodaks Downfall Wasnt About Technology. Apply Porters competitive strategies and Miles and Snows typology models (Daft and Armstrong, 2021, pp.101-103) to explain how the company faltered. Be sure to discuss both models. What has been the impact of the mistake? What could the company have done differently?

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