Question: Read / review the Application Case 3.5 in the textbook entitled AARP Transforms its BI Infrastructure and Achieves a 347% ROI in Three Years. Respond

Read / review the Application Case 3.5 in the textbook entitled "AARP Transforms its BI Infrastructure and Achieves a 347% ROI in Three Years". Respond to the three end of the case questions, listed below; 1. List and briefly describe the challenges AARP was facing? 2. What was the approach for a potential solution? 3. What were the results obtained in the short-term, and what are the future plans?

this is from the book Business Intelligence, Analytics, and Data Science: A Managerial Perspective

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