Question: Read the article below and evaluate the principled negotiation process. Explain one aspect of the process that you think is essential and one aspect of

Read the article below and evaluate the principled negotiation process. Explain one aspect of the process that you think is essential and one aspect of the process that you think may not work well (you can talk about portions of some of the 4 steps; you dont have to review a step (of the 4) in whole.

A principled negotiation seeks to divide the emotions of participants from the process of the negotiation. It frames negotiations as problems to be solved, rather than battles to be won.

Principled negotiation follows four guidelines:

Step 1: Separate people from the problem

Step 2: Focus on interests instead of positions

Step 3: Invent options for mutual gain

Step 4: Insist on objective criteria

Unfortunately, not everyone will approach a negotiation in a principled manner. One participant may still come to the table with a hard approach, intending to win no matter what. In those situations, Fischer and Ury suggest using a mediator and being prepared with an alternative course of action, a BATNA (Best Alternative To a Negotiated Agreement), in case it is necessary to walk away from the negotiation. This concept of the BATNA is sometimes considered to be the fifth foundation principle of principled negotiations.

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