Read the Bookmaster Mini Case pdf posted to Canvas $($it$\text{'}$s only about $1$ page of reading$).$Complete Case Questions for Discussion numbers $1$ and $2.$ For example, for question number $1,$ draw a value chain like the boxes below and then in each of the boxes, list the types of companies or workers that would be in each of the boxes. For question $2,$ the boxes might be different and there might be a different number of boxes.

$$ CASE QUESTIONS FOR DISCUSSION

$1.$ Draw the "bricks$-$and$-$mortar" process stages of the value chain by which hard$-$copy books are created, produced, distributed, and sold in retail stores. How does each player in the value chain make money? $($You can use the exhibits in this chapter to help you identify major stages in the value chain.$)$

$2.$ Draw the process stages for creating and downloading an e$-$book today. How does each player in this new electronic$/$digital value chain make money?

$3.$ Compare and contrast value chain design and structure in the previous two questions from customer and management viewpoints. What are the advantages and disadvantages to each value chain design?

$4.$ What is the role of operations in each of these value chain designs and structures?

$5.$ What other criteria and issues are important in critiquing these two different value chain designs?