READ THE CASE STUDY AND ANSWER THE QUESTIONS THAT FOLLOW:

Case Study: Project Management in Software Development at TechSolutions Inc.

Background

You are a project manager working for a software development company called TechSolutions Inc.

The company specializes in developing custom software solutions for clients in various industries. Your

team has been assigned a project to develop a new customer relationship management $($CRM$)$

software for a medium$-$sized business. As a Project Manager at TechSolutions Inc. demonstrated

exceptional leadership and project management skills during our recent collaboration on the CRM

enhancement project.

As the Project Manager for the development of customized Customer Relationship Management

$($CRM$)$ software, exhibited a keen understanding of the business needs and translated them into a

comprehensive project plan. The project need to execute seamlessly under guidance, delivering a

user$-$friendly CRM solution that significantly improved to customer interactions and sales processes.

Project Details

The project has a timeline of six months, and the budget is fixed. The client, a leading manufacturing

company, has outlined specific requirements for the development of a Customer Relationship

Management $($CRM$)$ software. The primary functionalities include:

Contact Management:

$$ Centralized database for efficient management of customer contacts.

$$ Capability to add, edit, and delete contact information.

$$ Categorization of contacts based on industry, location, and account type.

Lead Tracking:

$$ Systematic tracking of sales leads from initiation to conversion.

$$ Integration with marketing channels for lead capture.

$$ Customizable lead scoring to prioritize high$-$potential leads.

Team Composition

Your project team consists of developers, testers, a business analyst, and a UI$/$UX designer. The team

members are located in different geographical locations, and some of them work remotely. Team

leader leads the development team in coding the CRM software, collaborates with the UI$/$UX designer

to implement design elements. ensures the coding standards, best practices, and system architecture

are followed, coordinates with the database administrator for seamless integration.

The success of the CRM Enhancement Project relies on the effective collaboration and synergy among

the diverse team members, despite their geographical dispersion. Regular communication,

transparent documentation, and efficient use of collaboration tools will be essential to ensure the

project's success.

Project management $731$ written assignment

$4$

QUESTIONS $1$: $25$ MARKS

NB$!$ Do a thorough research to support your answers with in$-$text referencing included.

$1\mathrm{.}1.$ As a project manager what are the key steps you would take during the initiation phase of this

project? $[15]$

$1\mathrm{.}2.$ How would you ensure that the project's objectives align with the client's expectations? $[10]$