Question: Read the case study below and answer the questions that follow. Presentations are easy peasy. PowerPoint here, Power Point there and Bob s your uncle.
Read the case study below and answer the questions that follow.
Presentations are easy peasy. PowerPoint here, Power Point there and Bobs your uncle. Right? Wrong. Yes, computer
programmes like PowerPoint have made life a lot easier. Gone away are the days that you have to slog with a projector,
or slide carousel, not to mention preparing and ordering the slides beforehand. Spoiled we are. Yet, even the best
programme cannot save a badly delivered presentation and there is little that can be salvaged from a deal going sour
after a bad presentation. In todays business environment, where time and patience are spread equally thin, presenters
need to get things right he first time by delivering professional oral presentations that are interesting, well thought out
and effective and will convince your audience and, ultimately, lead to business success. There are a few qualities that
can help a presentation stand out from a crowd, and one of the most important ones is enthusiasm. Hargie et al
: refers to the importance of enthusiasm in the workplace by quoting Henry Ford: You can do anything if you
have enthusiasm. Enthusiasm is the yeast that makes your hopes rise to the stars. Enthusiasm is the sparkle in your
eyes, the swing in our gait, the grip of your hand, the irresistible surge of will and energy to execute your ideas.
Enthusiasts are fighters. They have fortitude. They have staying qualities. Enthusiasm is at the bottom of all progress.
With it there is accomplishment. Without it there are only alibis.
Source: Business Communication: Second Edition
Content Editor Middleton
Answer ALL the questions in this section.
QUESTION Marks
"Presentations are easy peasy."
Critically analyse this statement in view of the potential implications of underestimating the complexity of
presentations and the importance of thorough preparation and effective communication skills.
QUESTION Marks
"There are a few qualities that can help a presentation stand out from a crowd, and one of the most
important ones is enthusiasm."
Analyse the significance of enthusiasm in presentations based on the above sentence.
QUESTION Marks
"Even the best programme cannot save a badly delivered presentation."
Critically evaluate the role of presentation tools, such as PowerPoint, in enhancing or detracting from the
quality of a presentation.
QUESTION Marks
In todays business environment, where time and patience are spread equally thin, presenters need to get
things right the first time by delivering professional oral presentations."
Discuss the challenges and expectations associated with delivering professional oral presentations in the
current business environment.
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