Question: Read the Chapter 3 Project 1 on Failed Company Launch: Quibi, Then write a 2-3 page paper that considers the following: Quibi's situation analysis -

Read the Chapter 3 Project 1 on Failed Company Launch: Quibi, Then write a 2-3 page paper that considers the following:

Quibi's situation analysis - background trends, environment, etc.

Quibi's value proposition

Key insights - what led to Quibi's quick demise? Be specific.

Other outcomes - what could Quibi have done differently to change the outcome? Be specific.

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