Question: Read the following article. How do you transform a legacy brand? https://cronkitenewslab.com/broadcast/2020/12/10/ny1-spectrum-vision-americas-biggest-local-news-market/ The 500 describing the following: What were the key takeaways from this
Read the following article.
How do you transform a legacy brand?
https://cronkitenewslab.com/broadcast/2020/12/10/ny1-spectrum-vision-americas-biggest-local-news-market/
The 500 describing the following:
- What were the key takeaways from this article?
- If you were managing a media organization, identify a strategy that would maintain your loyal audience while fostering a sense of innovation in your organization? Be specific in your description
- Identify potential challenges to your strategy
- How will you address those challenges
Step by Step Solution
There are 3 Steps involved in it
Transforming a legacy brand It involves revitalizing its image messaging and positioning to appeal to a new generation of consumers Steps to follow while transforming a legacy brand 1 Understand the b... View full answer
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