Question: Read the insert to complete four project tasks. A BYD Seal EV was displayed during the Geneva Motor Show on February 2 6 , 2

Read the insert to complete four project tasks.
A BYD Seal EV was displayed during the Geneva Motor Show on February 26,2024, in Switzerland. BYD is underscoring its
European ambitions at the Geneva car show this week by showing off models including a 1,200-horsepower luxury sport
utility vehicle that can float on water. As an experienced international strategist, you have been sought to advise on growing
sales in Europe and America.Question 3
(25 Marks)
Recommend various marketing strategies that BYD should implement for a successful launch of the Seal EV in South
Africa. Focus on factors such as market segmentation, positioning, distribution channels, after sales service, and the
advantages of being the first mover. include academic resources withn 2020-2025

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