Question: Read the Scenario below and answer the following question. Scenario : Embracing Change in the Retail Industry. Company: Evergreen Apparel, a mid sized clothing retailer

Read the Scenario below and answer the following question.

Scenario : Embracing Change in the Retail Industry.

Company: Evergreen Apparel, a mid sized clothing retailer with a strong brick and mortar presence but a limited online presence.

Challenge: Evergreen Apparel is facing declining sales and increasing competition from online retailers. They recognize the need to modernize their business and enhance their omnichannel strategy providing a seamless customer experience across all channels.

Your Role: You are a business analyst at Evergreen Apparel. You are tasked with helping the company leverage recent trends in business analysis to improve their operations and gain a competitive edge.

Questions

1 .

Considering the challenges faced by Evergreen Apparel what recent trends in business analysis eg

.

focus on customer

-

centricity, advanced analytics & AI would be most beneficial for them to adopt?

2 .

Explain your reasoning?

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