Read the statements given in point 1 and 2, answer the questions that follow:

 1) Tea is produced in Assam but is carried to customers not only in this state but also in other parts of the country.

 a) Identify and explain the function of marketing that enables the marketer to achieve its goals.

 b) Enumerate any two factors that marketer should take into consideration in order to analyse the identified needs.

 2) Paddy is grown during summer season but its demand and sale takes place throughout the year.

 a) Name and state the function of marketing which should be undertaken to reduce the gap between production and consumption of Paddy.

 b) State by giving two reasons as to why proper discharge of this function is important.