Question: Read two current articles related to pricing issues: Off - Price Lord & Taylor Download Off - Price Lord & Taylorand Disney Price Increase Download

Read two current articles related to pricing issues: Off-Price Lord & Taylor Download Off-Price Lord & Taylorand Disney Price Increase Download Disney Price Increase. Comment on the pricing approach each company is taking and why. What market segment are they after? What other issues enter in to their pricing decisions?

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