Question: Real option analysis can b e used t o alter the timing, scale, o r other aspects o f a n investment i n response

Real option analysis can be used to alter the timing, scale, or other aspects ofan investment in response to market conditions. Businesses face the dilemma of whether to invest in a project or abandon itifit does not add value to the firm. Real option analysis allow financial managers to determine the financial consequences of this flexibility and the value of the option.
Consider the case of Fat Sheep Media Company:
Fat Sheep Media Company, a social networking company, has seen triple-digit growth in its websites registrations over the past two years. Most of the websites subscribers live outside the United States, and the company is seeing a significant increase in the number of users from Brazil. As a result, Fat Sheep is considering opening a marketing office in Brazil to expand its marketing efforts there. Management, however, is not sure if the Brazilian expansion via the opening of a subsidiary office will necessarily help the company grow and increase its value. Managements uncertainty is the result of the possibility that Brazils Internet connectivity will be insufficient to support all of Fat Sheeps forecasted growth.
One of Fat Sheeps employees, Luana, who is originally from Brazil, conducted some preliminary market research and submitted the following details about the potential five-year project:
* Opening the new marketing office in Brazil will require an initial investment of $4.00 million.
* According to research on Brazils mobile technology infrastructure, Luana noted there isa60% probability that the countrys mobile connectivity will be sufficient to generate additional advertising cash flows of $6.00 million per year for the company for the next five years.
* Alternatively, there isa40% chance that Brazils mobile Internet connectivity will be insufficient to support Fat Sheeps desired growth in Brazil. In this case, the company expects to generate additional net advertising-related annual cash flows of only $2.00 million for the next five years.
* The projects expected cost of capital is11.00%, and the risk-free rate is4%. The projects WACC should be used to discount all cash flows.
Note: For all questions, do not round intermediate calculations, then round your final answer to two decimal places unless noted otherwise.
Given this information, the projects expected net present value (NPV) without the consideration of the growth option is.
After further research, Luana added a few more details to her proposal:
*If Brazils Internet connectivity is good, then at the end of Year 3, Fat Sheep should consider investing $3.00 million to purchase an existing Brazilian marketing firm and creating a new subsidiary.
* The new subsidiary is expected to generate $2.40 million of additional annual cash flows in years 4 and year 5.
* However, if the Internet connectivity in Brazil is inadequate to support Fat Sheeps desired customer growth, then the company will not invest the additional funds in year 3or earn the expected additional advertising-related cash flows.
Based on Luanas additional information, use the decision tree analysis to calculate the NPVof the project including the growth option. Then, calculate the value of the growth option by itself, and select the correct answers from the choices available in the following table. Remember to use the projectscostof capital to discount all cash flows.
Value
NPVof the project with growth option $12.75 million
Growth option value
Lastly, Luana wants to use the the Black-Scholes option pricing model (OPM)to determine the value of the growth option. Todo this, she has collected and computed the values for several additional variables, and has given you the Black-Scholes OPM equation for the valuation ofan option (V):
V=(PxN(d))-(Xx erRFt
xN(d))
where,
P= the current, or a proxy, price of the value of the underlying asset (P)-which equals the present value of the delayed projects forecasted future cash flows
N(d) and N(d)= estimates of the variance of the projects expected return
X= the options strike price, which is the cost of purchasing the Brazilian firm that will become the Fat Sheeps subsidiary
e= the mathematical constant equal to2.718281828459045235360..., which can be truncated and rounded to2.7183
rRF
= the markets risk-free rate
t= the time until the option expires, which, in this situation, is assumed tobe the end of third year, when the potential purchase of the subsidiary would take place
According to Luana, these variables should assume the following values:
Variable
Value
Projectscostof capital 11.00%
Current value of the delayed investment (P) $4.48 million
N(d),as estimated by Luana 0.7573
N(d),as estimated by Luana 0.7082
Delayed investments strike price (X) $2.40 million
Mathematical constant e2.7183
Risk-free rate (rRF
)0.04%
Time until the option expires (t)3 years
Give
Real option analysis can b e used t o alter the

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