Recall any real life self-attended ‘Experiential Marketing’ based event and
a. Share your experience in lieu with the concept of personalizing marketing.
b. Did the marketing campaign persuaded you/your family member made purchase decision?
c. How the event built association with you? And do you still feel connected or have favorable association with the brand or event?

Answer rating: 100% (QA)

a I once unknowingly became a part of an experential marketing campaign of a new cafe when I went an... View the full answer