Question: Reference groups have one of the following implications. a . They serve as information sources. b . Their norms have no effect on consumer behavior.

Reference groups have one of the following implications.
a. They serve as information sources.
b. Their norms have no effect on consumer behavior.
c. The effect on an individual's aspiration levels is minimal.
d. They fail to serve as influence perceptions.
 Reference groups have one of the following implications. a. They serve

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