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A first$-$mover advantage is

a combination of circumstances and timing that permits an organization to take action to reach a particular target market.

the ability of an innovative company to achieve long$-$term competitive advantages by being the first to offer a certain product in the marketplace.

the result of a company matching a core competency to opportunities it has discovered in the marketplace.

the selection of a target market and the creation of a marketing mix that will satisfy the needs of that target market.

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