Question: Remark:You will have 5 questions regarding the same problem but in each question the numbers An advertising company offer three types of mediums: television, newspaper
Remark:You will have 5 questions regarding the same problem but in each question the numbers An advertising company offer three types of mediums: television, newspaper and radio. The cost for each medium with its audience coverage is given below Television Newspaper Radio Cost per advertisement (5) 2.400 900 b00 Audience per advertisemear |113.000 114.000 14.000 The company is capable of using a number of newspaper advertisement slots up to 12. Moreover, in order to balance the advertising among the a three types of media, the total number of advertisements on radio should not occur more than 36% of total number of advertisement and at least 12% of the total number of advertisements should occur on television. The weekly advertising budget is $23600. How many advertisements should be run in each of the three types of media to maximize the total audience! If we assume the number of ads on each type of meduim as follows: T. N. R respectively Given the following objective function Max: Z = aT -bN-CR What is the value of c? Remember: The answer box can not accept any text
Step by Step Solution
There are 3 Steps involved in it
Get step-by-step solutions from verified subject matter experts
