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Part $1$: Analysis

Look at the different distribution options for Olive & Sinclair. Keep in mind the company's brand image and target market characteristics as well as the situations for which each type of channel works best. Discuss the upsides and downsides of the following Olive & Sinclair distribution options.

$\backslash$table$[[\backslash$table$[[$Selling Direct through their$],[$In$-$Person Store$],[$What is at least one upside and one$],[$downside for selling the chocolate$],[$solely through their in$-$person store?$]]],[\backslash$table$[[$Selling Wholesale to$],[$Specialty Grocers$],[$What would be one upside and$],[$downside for selling wholesale to$],[$specialty grocers?$]]],[\backslash$table$[[$Selling Wholesale to "Big$],[$Box$"$ Stores$],[$What would be one upside and$],[$downside for selling wholesale to "big$],[$boxtores$?]]],[$Profit Calculation$],[$A chocolate bar sells for $$8\mathrm{.}50$ retail.$]]$

A chocolate bar sells for $$8\mathrm{.}50$ retail.

$[$D$]\text{'}$Focus

Accessibility: Investigate