Question: Reputational value creation is a recursive process ( e . g . , businesses with good reputations attract critical resources . . . these resources
Reputational value creation is a recursive process eg businesses with good reputations attract critical resources
these resources help build a business' reputation...which helps attract more resources... and is also multilevel. Please select all the
key aspects that may emerge from this relational dynamic.
When one entity has a favorable reputation, all the other echelons will also have a favorable reputation.
Because reputations can be shared, managers must be cognizant of both positive and negative halo effects or contagion effects.
The way the reputational value is shared may be disproportionate and asymmetric between actors and levels.
These entities all develop reputations, and the value is being shared between each echelon
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