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Getting the Tone and Style Right for a Persuasive Message

This activity is important because you will often need to persuade others in the workplace.

The goal of this activity is to demonstrate your understanding of principles for effective tone and style in persuasive messages.

Read the case and answer the questions that follow.

Fahida is the CEO of a midsize software development firm. For the past two years, employees have been able to choose whether to work at home or work at the office. Most employees work two or three days per week at home and about two or three days per week at the office. About $30$ percent of employees work exclusively from home. Fahida's leadership team has examined productivity data and found that employees who come to the office at least a few times per week are far more productive. She doesn't want to take away the employees' choice of where to work, but she wants to encourage employees to voluntarily come to the office more often. She drafts the following message:

$(1)$ SUBJECT: Please Come Back

Dear colleagues:

We miss vou and hope vou come back to the office more often if it supports vour lifestvle.