Required Information SB Exercise 6-16 through Exercise 6.17 (Algo) [The following information applles to the questions displayed below.] Raner, Harris and Chan is a consulting firm specializing in Information systems for medical and dental clinics. The firm has two offices-one In Chicago and one In Minneapolis. It classifies the direct costs of consulting Jobs as varlable costs. A contrlbution format segmented Income statement for the company's most recent year is given below: Assume Minneapolis's sales by major market are: The company Is planning a $5,800 advertising campaign next month in elther the Medical or Dental market. Marketing studies Indicate this campalgn would Increase Medical market sales by $46,400 or Dental market sales by $40,600. Requlred: 1. How much would the company's profits Increase (decrease) If It advertised In the Medical market? 2. How much would the company's profits Increase (decrease) If It advertised in the Dental market? 3. Should the company advertise in the Medical or Dental market