Requirement $2.$ Are any customers$$ unprofitable? What is causing$$ this? What should

Bling BeautyBling$$Beauty

do about these$$ customers?

Customer $03$ is an

unprofitable$$ customer$($s$).$

Unprofitable$$ customers, if there are$$ any, or those who have a

high

operating income to revenue$$ percentage, tend to have

low

activity levels$$ and$/$or low revenues. Those customers with a

small

number of$$ orders, rush$$ orders, and return visits are usually the customers with the lowest operating income amounts.