Question: Research and select a website you will use to complete this assignment. It should be a website that could benefit from paid search marketing. Research

Research and select a website you will use to complete this assignment. It should be a website that could benefit from paid search marketing. Research and select 2 keywords (keyword phrases, including the match type you would specify). Based on a particular geographic location (for example, your city), if you were to guess, how much might your expected CPC be for that keyword?

For the website you identified above, how could you conduct re-marketing?

Do you recommend video marketing be used in relation to this website? If not, why? If yes, how can it be used?

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