Research pproachthe product will be using deductive approach use ot to aling with the research aim and objectives in brieflyIM: THE AIM OF THE PROJECT IS TO DEVELOP A B

$2$

B WHITE LABEL STRATEGY FOR SCENEXTRAS TO ENHANCE MARKET POSITION AND USER ENGAGEMENT Objective $1$

To critically analyze the potentials of streaming services white labelling AI$-$powered character chat bots and shop$-$by$-$scene technology.

Objective $2$

Evaluate market demand for AI$-$powered character chat bots and shop by scene technology to determine potential deal structures in the streaming industry.

Objective $3$

To examine the possibilities of the technology products as an attractive tool for streaming services to attract and retain users on the streaming platform.

Objective $4$

To develop a strong value proposition that emphasizes the distinctive characteristics and advantages of SceneXtras for B$2$B clients in the streaming industry.

Objective $5$

To draw conclusions and offer recommendations to SceneXtras on the viability and potential strategies for white labeling their product to streaming services.